/* 增长打法情报库 —— 配色沿用三轮报告（mkt_deep3/report/build/style.css） */
:root{--bg:#f6f7fb;--card:#fff;--ink:#1d2433;--ink2:#4a5568;--mute:#8a94a6;--line:#e6e9f0;--pri:#4f46e5;--pri2:#eef0ff;
--meta:#1877f2;--metab:#e8f1ff;--g:#c2410c;--gb:#fff3e8;--tt:#0f766e;--ttb:#e6f6f4;--warn:#b45309;--warnb:#fff7e0;--r:14px;
--font:-apple-system,BlinkMacSystemFont,"PingFang SC","Hiragino Sans GB","Microsoft YaHei","Noto Sans CJK SC","Noto Sans SC","Source Han Sans SC",system-ui,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:70px}
body{margin:0;background:var(--bg);color:var(--ink);font-family:var(--font);font-size:15px;line-height:1.72;-webkit-font-smoothing:antialiased}
a{color:var(--pri);text-decoration:none}a:hover{text-decoration:underline}
h1,h2,h3,h4{line-height:1.35;margin:0}code{font:12.5px ui-monospace,Menlo,Consolas,monospace;background:#f1f3f8;border-radius:5px;padding:1px 5px}
.muted{color:var(--mute)}.small{font-size:12.5px}
/* top bar */
.topbar{position:sticky;top:0;z-index:40;display:flex;align-items:center;gap:12px;padding:9px 22px;background:rgba(255,255,255,.9);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.brand{font-weight:800;color:var(--ink);font-size:15.5px;white-space:nowrap}.brand:hover{text-decoration:none}
.tb-date{font-size:12px;color:var(--mute);background:#f1f3f8;padding:2px 9px;border-radius:99px;white-space:nowrap}
.tb-nav{margin-left:auto;display:flex;gap:2px;flex-wrap:wrap}.tb-nav a{color:var(--ink2);font-size:13.5px;padding:5px 10px;border-radius:8px;white-space:nowrap}
.tb-nav a:hover{background:var(--pri2);color:var(--pri);text-decoration:none}.tb-nav a.on{background:var(--pri);color:#fff}
.nav-toggle{display:none;margin-left:auto;border:1px solid var(--line);background:#fff;border-radius:8px;padding:4px 10px;font-size:16px;cursor:pointer}
.app{min-height:70vh}.foot{text-align:center;color:var(--mute);font-size:12px;padding:30px 20px 40px}
.loading{display:grid;place-items:center;padding:120px 20px;color:var(--mute)}
.spinner{width:34px;height:34px;border:3px solid var(--pri2);border-top-color:var(--pri);border-radius:50%;animation:sp 1s linear infinite}@keyframes sp{to{transform:rotate(360deg)}}
.err{max-width:760px;margin:60px auto;background:#fff1f2;border:1px solid #fecdd3;border-radius:12px;padding:18px 22px;color:#9f1239}
/* hero */
.hero{background:radial-gradient(1200px 400px at 10% -10%,#c7d2fe 0,transparent 60%),radial-gradient(900px 400px at 100% 0,#fbcfe8 0,transparent 55%),linear-gradient(135deg,#1e1b4b,#312e81 55%,#4c1d95);color:#fff;padding:40px 22px 64px}
.hero-in{max-width:1240px;margin:0 auto}.eyebrow{font-size:12px;letter-spacing:.18em;text-transform:uppercase;opacity:.75}
.hero h1{font-size:32px;margin:6px 0 8px;letter-spacing:.02em}.lead{font-size:15.5px;opacity:.9;max-width:860px;margin:0}
.hero-meta{display:flex;flex-wrap:wrap;gap:8px;margin-top:16px}.hero-meta span{background:rgba(255,255,255,.12);border:1px solid rgba(255,255,255,.2);padding:3px 11px;border-radius:99px;font-size:12.5px}
.hero.sm{padding:28px 22px 50px}.hero.sm h1{font-size:26px}
.wrap{max-width:1240px;margin:0 auto;padding:0 22px 30px}
.kpis{display:grid;grid-template-columns:repeat(6,1fr);gap:12px;margin-top:-36px;position:relative}
.kpi{background:var(--card);border-radius:var(--r);padding:14px 16px;box-shadow:0 6px 24px rgba(30,27,75,.08);border:1px solid var(--line)}
.kpi-v{font-size:26px;font-weight:800;color:var(--pri);line-height:1.1}.kpi-l{font-weight:600;margin-top:4px;font-size:14px}.kpi-s{font-size:12px;color:var(--mute);line-height:1.5;margin-top:3px}
.block{margin-top:34px}.block>h2{font-size:21px;margin-bottom:14px;display:flex;align-items:center;gap:10px;flex-wrap:wrap}.block>h2 small{font-size:13px;color:var(--mute);font-weight:400}
.h-ic{display:inline-grid;place-items:center;width:30px;height:30px;border-radius:9px;background:var(--pri2);color:var(--pri);font-size:15px;flex:none}
.panel{background:var(--card);border:1px solid var(--line);border-radius:var(--r);padding:16px 18px}
/* filters */
.filters{background:var(--card);border:1px solid var(--line);border-radius:var(--r);padding:14px 16px;display:flex;flex-direction:column;gap:10px}
.frow{display:flex;flex-wrap:wrap;gap:8px;align-items:center}.flabel{font-size:12px;color:var(--mute);min-width:48px;font-weight:600}
.search{flex:1;min-width:220px;padding:8px 12px;border:1px solid var(--line);border-radius:10px;font:inherit;font-size:14px;background:#fbfbfe}
select,.inp{padding:6px 10px;border:1px solid var(--line);border-radius:9px;font:inherit;font-size:13px;background:#fff;color:var(--ink)}
.inp.num{width:90px}
.chipbtn{border:1px solid var(--line);background:#fff;color:var(--ink2);border-radius:99px;padding:3px 11px;font:inherit;font-size:12.5px;cursor:pointer;white-space:nowrap}
.chipbtn:hover{border-color:#c7cdf9;color:var(--pri)}.chipbtn.on{background:var(--pri);border-color:var(--pri);color:#fff}
.tog{font-size:13px;color:var(--ink2);display:inline-flex;align-items:center;gap:5px;cursor:pointer;user-select:none}
.btn{display:inline-block;border:1px solid var(--pri);background:var(--pri);color:#fff;border-radius:9px;padding:6px 14px;font:inherit;font-size:13.5px;cursor:pointer}
.btn.ghost{background:#fff;color:var(--pri)}.btn:hover{text-decoration:none;opacity:.92}
.seg{display:inline-flex;border:1px solid var(--line);border-radius:9px;overflow:hidden}.seg button{border:0;background:#fff;padding:5px 12px;font:inherit;font-size:13px;cursor:pointer;color:var(--ink2)}
.seg button.on{background:var(--pri);color:#fff}
.cnt{font-size:13px;color:var(--mute);margin-left:auto}
/* charts */
.chartgrid{display:grid;grid-template-columns:1.35fr 1fr;gap:14px}.chartbox{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:14px 14px 8px;overflow:auto}
.chartbox h4{font-size:14px;margin-bottom:6px}.chartbox .hint{font-size:12px;color:var(--mute)}
svg text{font-family:var(--font)}.hm-cell{cursor:pointer}.hm-cell:hover{stroke:#111;stroke-width:1.5}
/* cards */
.cardgrid{display:grid;grid-template-columns:repeat(auto-fill,minmax(280px,1fr));gap:14px}
.pcard{display:flex;flex-direction:column;gap:7px;background:var(--card);border:1px solid var(--line);border-radius:var(--r);padding:15px;color:var(--ink);transition:.15s}
.pcard:hover{text-decoration:none;border-color:#c7cdf9;box-shadow:0 8px 24px rgba(79,70,229,.12);transform:translateY(-2px)}
.pc-top{display:flex;justify-content:space-between;align-items:baseline;gap:8px}.pc-name{font-weight:700;font-size:16.5px}
.pc-cat{font-size:12.5px;color:var(--mute)}.pc-mrr{font-weight:700;font-size:14px}.pc-sum{font-size:13px;color:var(--ink2);display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden;line-height:1.6}
.pc-hook{font-size:12.5px;color:#374151;background:#f8fafc;border-left:3px solid #c7d2fe;padding:3px 8px;border-radius:0 6px 6px 0;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}
.pc-foot{display:flex;flex-wrap:wrap;gap:5px;margin-top:auto}
/* pills / chips */
.pill{display:inline-block;font-size:11.5px;font-weight:700;border-radius:6px;padding:0 7px;line-height:1.75;white-space:nowrap;background:#f1f3f8;color:var(--ink2)}
.pb{color:#fff;background:var(--c,#6366f1)}.pb.sec{background:#fff;color:var(--c,#6366f1);border:1px solid var(--c,#6366f1);line-height:1.6}
.cls-consumer{background:#eef2ff;color:#4338ca}.cls-tool{background:#e0f2fe;color:#0369a1}.cls-enterprise{background:#fef3c7;color:#92400e}
.rd{background:#f5f3ff;color:#6d28d9}
.chip{display:inline-flex;align-items:center;gap:4px;font-size:12px;border-radius:7px;padding:1px 7px;white-space:nowrap;border:1px solid transparent}
.chip b{font-weight:700}.c-meta{background:var(--metab);color:var(--meta)}.c-g{background:var(--gb);color:var(--g)}.c-tt{background:var(--ttb);color:var(--tt)}
.c-zero{background:#f4f5f8;color:#8a94a6}.c-q{background:var(--warnb);color:var(--warn)}.c-na{background:#fff;color:#a0a8b8;border-color:#e6e9f0;border-style:dashed}
.grade{display:inline-grid;place-items:center;width:19px;height:19px;border-radius:5px;font-size:11px;font-weight:800;color:#fff;vertical-align:1px}
.gA{background:#059669}.gB{background:#2563eb}.gC{background:#d97706}.gX{background:#9ca3af}
.inf{display:inline-block;font-size:11px;font-weight:700;color:#6d28d9;background:#f3e8ff;border:1px solid #e9d5ff;border-radius:6px;padding:0 5px;margin:0 2px;line-height:1.6;vertical-align:1px}
.tbd{display:inline-block;font-size:11px;font-weight:700;color:var(--warn);background:var(--warnb);border:1px solid #fde68a;border-radius:6px;padding:0 5px;margin:0 2px;line-height:1.6;vertical-align:1px}
.rec{display:inline-block;font-size:11px;font-weight:700;color:#047857;background:#d1fae5;border:1px solid #a7f3d0;border-radius:6px;padding:0 5px;margin:0 2px;line-height:1.6;vertical-align:1px}
.flag{display:inline-block;font-size:11px;border-radius:6px;padding:0 6px;line-height:1.7;background:#fff7ed;color:#9a3412;border:1px solid #fed7aa;margin:1px 2px 1px 0;white-space:nowrap}
.flag.c{background:#fef3c7;color:#92400e;border-color:#fde68a}.flag.i{background:#f3e8ff;color:#6d28d9;border-color:#e9d5ff}
a.plink{display:inline-block;font-size:12.5px;background:var(--pri2);color:var(--pri);border-radius:6px;padding:0 7px;margin:1px 2px;line-height:1.8;font-weight:600;white-space:nowrap}
a.plink:hover{text-decoration:none;background:#dfe3ff}
/* tables */
.tw{overflow:auto;background:#fff;border:1px solid var(--line);border-radius:12px;margin:8px 0 14px}.tw.tall{max-height:760px}
table.t{border-collapse:collapse;width:100%;font-size:13px;line-height:1.55}
table.t th{position:sticky;top:0;background:#f8f9fc;text-align:left;padding:8px 10px;border-bottom:1px solid var(--line);white-space:nowrap;color:var(--ink2);z-index:1}
table.t th.sort{cursor:pointer}table.t th.sort:hover{color:var(--pri)}table.t th .ar{color:var(--pri);font-size:11px}
table.t td{padding:7px 10px;border-bottom:1px solid #f0f2f6;vertical-align:top}table.t tr:hover td{background:#fafbff}
table.t td.num,table.t th.num{text-align:right;white-space:nowrap}.tname{font-weight:700}.tsub{font-size:11.5px;color:var(--mute);line-height:1.45}
.thumb{width:84px;height:56px;object-fit:cover;object-position:top;border-radius:6px;border:1px solid var(--line);cursor:zoom-in;background:#f1f3f8}
/* markdown */
.md{font-size:14.5px;color:var(--ink);overflow-wrap:anywhere}.md p{margin:.45em 0}.md ul,.md ol{margin:.4em 0;padding-left:1.4em}.md li{margin:.15em 0}
.md h3,.md h4{font-size:15px;margin:1em 0 .4em;color:var(--ink)}.md h1,.md h2{font-size:16px;margin:1em 0 .4em}
.md table{border-collapse:collapse;width:100%;font-size:13px;margin:.6em 0;display:block;overflow:auto;max-width:100%}
.md th,.md td{border:1px solid var(--line);padding:5px 8px;vertical-align:top;text-align:left}.md th{background:#f8f9fc;white-space:nowrap}
.md blockquote{margin:.5em 0;padding:4px 12px;border-left:3px solid #c7d2fe;background:#f8fafc;color:var(--ink2)}
.md em{color:#64748b;font-style:normal;font-size:12.5px}.md pre{white-space:pre-wrap;background:#f6f8fa;padding:8px 10px;border-radius:8px;font-size:12.5px}
.md a{word-break:break-all}
/* detail */
.detail{max-width:1240px;margin:0 auto;padding:18px 22px 40px;display:grid;grid-template-columns:220px 1fr;gap:24px}
.dside{position:sticky;top:64px;align-self:start;max-height:calc(100vh - 80px);overflow:auto;font-size:13.5px}
.dside a{display:block;padding:4px 10px;border-radius:7px;color:var(--ink2)}.dside a:hover{background:#eef0f6;text-decoration:none}
.dside .sh{font-size:11.5px;color:var(--mute);font-weight:700;letter-spacing:.06em;margin:12px 10px 4px}
.crumb{font-size:13px;color:var(--mute);margin-bottom:8px}
.dhead{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:18px 20px;display:flex;flex-direction:column;gap:8px}
.dhead h1{font-size:26px}.dsub{font-size:13.5px;color:var(--ink2)}.dpills{display:flex;flex-wrap:wrap;gap:6px;align-items:center}
.dkpis{display:grid;grid-template-columns:repeat(6,1fr);gap:10px;margin:12px 0}
.dk{background:#fff;border:1px solid var(--line);border-radius:12px;padding:10px 12px}.dk-v{font-weight:800;font-size:16px;color:var(--ink);line-height:1.3;overflow-wrap:anywhere}.dk-l{font-size:11.5px;color:var(--mute);margin-top:2px}
.dsec{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:16px 20px;margin-top:14px}
.dsec>h2{font-size:17px;margin-bottom:8px;padding-bottom:8px;border-bottom:1px solid var(--line);display:flex;gap:8px;align-items:baseline;flex-wrap:wrap}
.dsec>h2 small{font-weight:400;font-size:12px;color:var(--mute)}.dsec h3.sub{font-size:14.5px;margin:14px 0 6px;color:var(--pri)}
.srcline{font-size:11.5px;color:var(--mute);margin-top:6px}.srcline code{font-size:11px}
details.raw{margin-top:10px;border:1px dashed var(--line);border-radius:10px;padding:6px 12px;background:#fcfcfe}details.raw>summary{cursor:pointer;font-weight:600;color:var(--ink2);font-size:13.5px}
table.kv{border-collapse:collapse;width:100%;font-size:13.5px}table.kv th{width:150px;text-align:left;color:var(--mute);font-weight:600;padding:6px 10px 6px 0;vertical-align:top;white-space:nowrap}
table.kv td{padding:6px 0;border-bottom:1px solid #f0f2f6;vertical-align:top;overflow-wrap:anywhere}
.shots{display:grid;grid-template-columns:repeat(auto-fill,minmax(250px,1fr));gap:12px}
.shot{margin:0;background:#fafbfd;border:1px solid var(--line);border-radius:10px;overflow:hidden}.shot img{width:100%;height:190px;object-fit:cover;object-position:top;display:block;cursor:zoom-in;background:#f1f3f8}
.shot figcaption{font-size:12px;color:var(--ink2);padding:7px 9px;line-height:1.5}.shot figcaption .tsub{margin-top:3px}
.pn{display:flex;justify-content:space-between;gap:10px;margin-top:20px;font-size:14px}.pn a{background:#fff;border:1px solid var(--line);border-radius:10px;padding:8px 14px}
.hooklist{list-style:none;padding:0;margin:0}.hooklist li{padding:7px 0;border-bottom:1px solid #f0f2f6}.hooklist q{quotes:"“" "”";font-weight:600;color:#111827}
.hk-zh{display:block;font-size:12.5px;color:var(--ink2)}
/* playbooks */
.pbgrid{display:grid;grid-template-columns:repeat(auto-fill,minmax(330px,1fr));gap:14px}
.pbcard{background:#fff;border:1px solid var(--line);border-radius:16px;padding:18px;display:flex;flex-direction:column;gap:8px;color:var(--ink);transition:.15s}
.pbcard:hover{text-decoration:none;border-color:#c7cdf9;box-shadow:0 8px 24px rgba(79,70,229,.12)}
.pbno{font-size:12px;font-weight:800;color:#fff;background:var(--pri);border-radius:6px;padding:1px 8px;align-self:flex-start}
.pbcard h3{font-size:17px}.pbcard p{margin:0;font-size:13.5px;color:var(--ink2)}
.card-g{display:grid;grid-template-columns:1.2fr 1fr;gap:18px}.card-g h4{font-size:13.5px;color:var(--pri);margin:12px 0 4px}
.risk{background:#fff1f2;border-radius:12px;padding:6px 14px 12px}.risk h4{color:#be123c}.t30{background:#ecfdf5;border-radius:12px;padding:6px 14px 12px}.t30 h4{color:#047857}
/* insights */
.exec{display:grid;grid-template-columns:1fr 1fr;gap:14px}.ex{display:flex;gap:12px;background:#fff;border:1px solid var(--line);border-radius:14px;padding:16px}
.ex-n{flex:none;font-weight:800;color:var(--pri);background:var(--pri2);border-radius:8px;width:34px;height:34px;display:grid;place-items:center}
.ex h4{font-size:15.5px;margin-bottom:4px}.ex .md{font-size:13.8px;color:var(--ink2)}.ex-a{margin-top:6px;display:flex;flex-wrap:wrap;gap:4px}
.bet{background:#fff;border:1px solid #a7f3d0;border-left:5px solid #10b981;border-radius:12px;padding:14px 18px;margin:12px 0}.bet h4{font-size:15.5px;margin-bottom:4px}
.tabs{display:flex;gap:6px;flex-wrap:wrap;margin:6px 0 12px}
.note{font-size:13.5px;color:var(--ink2);background:#f8fafc;border-left:3px solid #c7d2fe;padding:8px 12px;border-radius:0 8px 8px 0;margin:10px 0}
.bars .row{display:grid;grid-template-columns:150px 1fr 60px;gap:8px;align-items:center;font-size:13px;margin:4px 0}.bars .bar{background:#eef0f6;border-radius:6px;height:14px;overflow:hidden}
.bars .bar i{display:block;height:100%;background:var(--pri);border-radius:6px}
/* lightbox / picker */
.lb{position:fixed;inset:0;background:rgba(10,12,30,.86);z-index:100;display:flex;flex-direction:column;align-items:center;justify-content:center;padding:30px}
.lb img{max-width:96vw;max-height:84vh;border-radius:8px;background:#fff}.lb-cap{color:#e5e7eb;font-size:13.5px;max-width:900px;text-align:center;margin-top:10px}
.lb-x{position:absolute;top:14px;right:18px;font-size:30px;color:#fff;background:none;border:0;cursor:pointer}
.lb[hidden],.picker[hidden]{display:none}
.picker{position:fixed;inset:0;background:rgba(15,23,42,.55);z-index:90;display:grid;place-items:center;padding:20px}
.picker-card{background:#fff;border-radius:16px;max-width:620px;padding:24px 28px;box-shadow:0 20px 60px rgba(0,0,0,.3)}.picker-card h2{margin-bottom:8px}
.empty{padding:30px;text-align:center;color:var(--mute)}
@media(max-width:1100px){.kpis,.dkpis{grid-template-columns:repeat(3,1fr)}.chartgrid{grid-template-columns:1fr}}
@media(max-width:860px){.detail{grid-template-columns:1fr}.dside{display:none}.exec,.card-g{grid-template-columns:1fr}
  .nav-toggle{display:block}.tb-nav{display:none;position:absolute;top:48px;left:0;right:0;background:#fff;border-bottom:1px solid var(--line);padding:8px 14px;flex-direction:column}
  .tb-nav.open{display:flex}.hero h1{font-size:24px}.kpis,.dkpis{grid-template-columns:repeat(2,1fr)}.topbar{padding:9px 14px}.wrap,.detail{padding-left:14px;padding-right:14px}}
@media print{.topbar,.dside,.filters,.foot{display:none}.detail{display:block}}
.detail>div,.chartgrid>*,.card-g>*,.ex>div{min-width:0}
.dhead h1{overflow-wrap:anywhere}
.dsec a,.note a,.panel a,table.kv td a{overflow-wrap:anywhere;word-break:break-word}

/* R7 商店与评价 */
.r7-cards{display:grid;grid-template-columns:repeat(auto-fit,minmax(420px,1fr));gap:14px}
.r7-card{display:grid;grid-template-columns:150px 1fr;gap:14px;border:1px solid var(--line);border-radius:12px;padding:12px;background:#fff}
.r7-card .kv th{width:96px}.r7-big{text-align:center;border-right:1px solid var(--line);padding-right:10px}
.r7-store{font-size:12px;color:var(--mute);text-transform:uppercase;letter-spacing:.06em}.r7-rt{font-size:34px;font-weight:800;color:#b45309;line-height:1.1}
.r7-stars{color:#f59e0b;letter-spacing:1px;font-size:13px}.r7-stars span{color:#e5e7eb}
.r7-hist div,.r7-bars div{display:grid;grid-template-columns:auto 1fr 44px;align-items:center;gap:6px;font-size:11.5px}
.r7-hist i,.r7-bars i{display:block;height:8px;background:#eef0f6;border-radius:4px;overflow:hidden}.r7-hist b,.r7-bars b{display:block;height:100%;background:#f59e0b}
.r7-hist em,.r7-bars em{font-style:normal;color:var(--mute);text-align:right}.r7-bars div{grid-template-columns:120px 1fr 44px;font-size:12.5px}
.r7-two{display:grid;grid-template-columns:1fr 1fr;gap:18px}.r7-two h4{font-size:13px;margin:4px 0}
.r7-dist{display:flex;gap:10px;font-size:12px;color:var(--ink2);margin:6px 0}
.r7-q{border-left:3px solid #fbbf24;background:#fffbeb;border-radius:8px;padding:8px 12px;margin:8px 0}.r7-qh{margin-bottom:3px}
@media (max-width:760px){.r7-card{grid-template-columns:1fr}.r7-big{border-right:0}.r7-two{grid-template-columns:1fr}.r7-cards{grid-template-columns:1fr}}